A CEO offered to introduce you to his entire C-suite network. But he wants a cut. Do you pay?
Here's how to think about paid referral arrangements without getting burned.
In this video, we work through a real scenario: a boutique executive search firm (average placement fee $50K) is offered warm intros to C-suite contacts — for a price. We break down when paying for referrals makes sense, how to structure the arrangement, and the difference between paying for introductions vs. paying for ongoing referral partnerships. Real math, real structure.
TIMESTAMPS:
0:00 — The $50K Placement Fee Referral Offer
2:00 — Building a Visible Content Funnel
4:00 — How We Structure Recurring Referral Payments
6:00 — When to Pay and When to Walk Away
Start your Freedom Challenge: https://ffusa.click/f22
#referrals #paidreferrals #executivesearch #salesstrategy #businessgrowth
Here's how to think about paid referral arrangements without getting burned.
In this video, we work through a real scenario: a boutique executive search firm (average placement fee $50K) is offered warm intros to C-suite contacts — for a price. We break down when paying for referrals makes sense, how to structure the arrangement, and the difference between paying for introductions vs. paying for ongoing referral partnerships. Real math, real structure.
TIMESTAMPS:
0:00 — The $50K Placement Fee Referral Offer
2:00 — Building a Visible Content Funnel
4:00 — How We Structure Recurring Referral Payments
6:00 — When to Pay and When to Walk Away
Start your Freedom Challenge: https://ffusa.click/f22
#referrals #paidreferrals #executivesearch #salesstrategy #businessgrowth
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